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Jun 30, 2019

Advertisement counseling for Oi horse racing


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The advertisement for a business is vital since this exposure to the public will allow the brand/company to reach the customers that need the service/product which this company offers. I believe there are many ways to do advertisement, currently, mobile marketing is on the top, but all fashioned flyers and place fixed advertisement are still used for many companies around the world. Since Haneda Airport is an international airport and there are thousands of people in this place every day, I recommend the following ways to advertise your business and become a more successful company:

  1. I believe one of the services that almost any traveler uses in an airport is the car for the suitcases. And as shown in the picture I took in Haneda airport, there already business advertising their own products. 
  2. Every time you go to an airport, you will always find time of spare, and what do you usually do? Probably you will seat at least once before getting on your airplane or after your long trip. The picture I took in the airport shows how this advertisement could be done. ( I have been in other airports which use this type of advertisement)
  3. In the Haneda airport, there are some unique and cool ways to advertise, for example the picture I took of the WE ARE TOKYO advertisement is one of them. I think the Oi horse racing could do something similar too.
  4. The Pikachu vending machine is a very unique way to sell products and make marketing, and I believe this vending machine could be use for selling small miniatures horses to advertise the Oi horse racing.
  5. Another important way to advertise your business in general, is to have an small office or shop in the airport, as the picture shows, AU has its own shop in the airport, and I believe the Oi horse racing could have one as well. Many foreigners often need help with translation, currency exchange, transportation, hotel, among others.
  6. There are two advertisement I think could be done in the monorail area. The first one, is to put advertisement in the security barrier between the train roads and the platform. As shown in the picture I took, there are already advertisement in place. 
  7. The second one is to advertise directly on the train itself. Put some big stickers out of the train as well as the typical advertisement inside of the train. As the picture shows, there is not advertisement out of the train yet. So, there is a huge chance there waiting to be taken. 
  8. Finally, I think there could be some arcade machines in the airport, so you can target kids and whole families to come to the Oi horse racing facility.




This post is supported by Tokyo City Keiba, one of City-Cost's Supporters helping City-Cost bloggers to enjoy life in Japan and engage in new experiences.


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