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Oct 8, 2025

Shichi-go-san costs rising (just like everything else!)

For many families in Japan, November marks Shichi-Go-San, a traditional celebration for children aged three, five, and seven. The name literally means "seven-five-three," and it's a milestone day when families visit shrines to pray for their children's health and growth. Kids dress in elegant kimonos, families take formal photos, and there's often a celebratory meal shared together afterward.

Shichi-go-san costs rising (just like everything else!) photo

Image created via Canva


It's also a tradition that many expat families in Japan happily join in. It's a beautiful way to connect with local culture and mark a child's life here, but like many family celebrations lately, it's getting more and more expensive.


According to a new survey by Mitsumoa Inc., about 30% of parents say the biggest price jump this year came from celebratory meal costs, which have now surpassed kimono rentals and photography fees. Another 27% noticed higher studio or photo shoot fees, while nearly one in five reported increases in costume costs. Rising food prices in particular are pushing up the cost of post-ceremony dining, reflecting the broader inflation trend across Japan's restaurant industry.


In saying that, many families are finding creative ways to save, such as taking photos themselves at home. 


Will you be celebrating children in your life for Shichi-go-san this year?

genkidesu

genkidesu

Love to travel, interested in J-beauty products and consider myself a convenience store snack aficionado. Navigating the ever-present challenges of expat life, particularly about my TCK's (third culture kids).


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