Another top 3 bakery product from Lawson

Honki no Choco Danish Melon Pan

Brand: FamilyMart

Price: 184 yen

Place of purchase: FamilyMart

Rating:

Like the previous FamilyMart product I reviewed, this bakery item is from the FamilyMart "Honki no Choco" range. I think "Honki no Choco" in this case means "serious chocolate" or "rich chocolate". And there is plenty of chocolate on this melon pan. The banner outside the shop and again within the shop, promoted this item as a top-seller. I can see why it is popular after trying it, but it wouldn't make my personal top three list. I did prefer it much more to another in the range I tried. It's a fairly decent price for a convenience store bakery product.

I forgot to take a photo of the product itself, so hopefully it's okay that I am using a photo of the banner instead. The biggest downfall of this product I think it that they are over-marketing it. It is good and much better than the cream pan in the range, but I don't think it is a premium product. Other people, like me, might be expecting far more from the product after seeing all the classy marketing material for it. As a FamilyMart product, it is only available at FamilyMart convenience stores. Would I buy it again? Probably, but not definitely. I certainly wouldn't be rushing to my FamilyMart to buy it.